Michigan is adding more exclusive games to its online casino library in the near future.
This past Tuesday, the Michigan Gaming Control Board granted 1X2 Network a full gaming supplier’s license to bring its games to online casinos in Michigan.
It is the first stop in the US for the UK-based developer that has already made a name for itself overseas and in Ontario.
1X2 Network comes to Michigan online casino market
Being granted a license in Michigan was a big step for 1X2 Network, which is seeking expansion into the United States.
1X2 cited Michigan’s efforts to combat unregulated gaming as an important aspect of being licensed in the state.
“We’re immensely proud to bring our content to the U.S.A. and Michigan represents one of the first states to fully appreciate the powerful opportunities for regulated iGaming,” said 1X2 Network CEO Kevin Reid in a press release. “We share Michigan’s belief in the sector’s future being in regulation, and we welcome the challenge to strengthen our position in the U.S.A. amongst such exciting competition.”
With licensing, 1X2 Network can begin striking deals with the various Michigan online casino operators. That is when the new games will start being available to players.
What can Michigan players expect from 1X2 Network
With 1X2 Network getting licensing, that will bring multiple in-house gaming studios from the supplier into Michigan’s online casino library. That includes:
- Iron Dog Studio
- Prospect Gaming
- AD LUNAM
AD LUNMAN’s debut title, Maverick, will soon be available in Michigan. It debuted for the new brand in February and is a crash and multiplier game, very similar to DraftKings Rocket.
Other top titles coming to the state are 1 Million Megaways BC, 1 Million Fortunes Megaways and Iron Dog Studio’s Strike Series of Hold and Win titles.
Michigan online casinos continue to break new ground
The introduction of 1X2 Network games being brought to Michigan online casinos is another exclusive for the state.
Earlier this month, BetMGM Michigan announced it was bringing NetGaming titles exclusively to Michigan.
It’s another sign that people are recognizing Michigan as one of the premier iGaming markets in the country.
In 2023, Michigan has recorded $934.6 million in online casino revenue through six months. That’s a 23.5% increase from the first six months of 2022. It’s also just under $180 million from matching all of 2021’s total revenue of $1.11 billion.
As long as Michigan’s online casino industry continues to put up strong numbers, more and more overseas gaming suppliers are going to want to come into the market.
It’s a big reason why Michigan’s online casino market has yet to plateau while online sports betting in the state has.
