1X2 Network has officially launched its games in the Great Lakes State in partnership with BetRivers. The game manufacturer had been granted a full supplier’s licence by the Michigan Gaming Control Board last August.
The Michigan launch marks 1X2 Network’s debut in the US.
And BetRivers Casino Michigan players now have more slots to choose from.
1X2 Network launches slot titles on BetRivers Michigan
Eight months after 1X2 Network earned a supplier license Michigan, the game manufacturer is now up and running in one of the nation’s largest online casino jurisdictions.
Michigan rivals New Jersey as the second-largest online casino state, in terms of revenue. The two markets have produced nearly identical revenue totals through the first two months of 2024:
- New Jersey: $371.3 million
- Michigan: $369.9 million
The Michigan online casino market is an attractive destination for 1X2 Network said its CEO Kevin Reid in a statement:
“Our launch into Michigan with one of North America’s most respected and innovative online casino operators is a landmark occasion for all of us at 1X2 Network.
“RSI’s BetRivers platform places us in an excellent position to share our unique content with players in Michigan, which has seen overwhelming success within iGaming. The US is a major strategic market, and we are excited that RSI is our exclusive market entry partner for Michigan.”
Popular slot titles 1X2 Network will bring to BetRivers
1X2 Network has more than 200 slot titles in its portfolio. Some of the most popular games include:
- Wolf Strike
- Eagle Strike
- 1 Million Megaways
- Maverick Crashout
Back in December, BetRivers offered more than 1,200 slots to players, which ranked third behind BetMGM Casino Michigan and DraftKings Casino Michigan.
BetRivers is hoping the new slot additions could give the operator a leg-up against its competitors. CEO Richard Schwartz said in a statement:
“We’re very happy to be the first in the US to partner with 1X2 Network to launch their slot game offerings as we always want to create new and exciting entertainment experiences for our players. 1X2 Network has a unique portfolio of online slots, and we are confident that our customers in Michigan will enjoy what this leading content supplier has to present now and in the future.”
BetRivers generated $12.1 million in February online revenue, which helped the state set a new record. It finished fourth behind the market leaders of:
- BetMGM: $50.3 million
- FanDuel: $48.4 million
- DraftKings: $36.9 million
BetRivers is hoping its new partnership will make it an even stronger operator in the state.