BetMGM Online Casino: Bison Fury Jackpot Nets $1 Million In Michigan

What’s better than winning a big jackpot or a colossal jackpot? Apparently, winning a Big One Colossal Cash jackpot. One Michigander has recently found out just how sweet that is after claiming the progressive win worth more than $1 million.

The seven-figure prize came on one of BetMGM Casino‘s exclusive slots titles. The publicity of the win could help BetMGM maintain its lead position in terms of Michigan online casino market share, too.

What’s a Big One Colossal Cash jackpot?

That’s the flowery term BetMGM has given to its most valuable progressive jackpot. Earlier this month, one lucky MI resident made the online “spin” of a lifetime while playing Bison Fury on the BetMGM Casino app.

The triggered win turned a $4 wager into a payout of $1,016,263.99. It’s a great start for the new game, which is only available in MI on BetMGM Casino. Bison Fury debuted on the platforms on June 2. The lucky recipient of the new title’s massive payout was dumbfounded.

“I’m still in shock by the size of this win! I’m referring to it as good karma though and, before I treat myself to anything special, I’m going to pay it forward and use the money to help my family,” said the anonymous winner in a press release from BetMGM. “I want to pay off their mortgages and loans and make sure that they’re happy, healthy and well-educated.”

It’s already been a strong month for BetMGM Casino players in other games. Another player nabbed a mega jackpot worth over $900,000 playing the Divine Fortune slot on the platform.

Although more than $2 million in payouts might seem to set BetMGM back a bit, that’s not necessarily the case. BetMGM seems able to handle such wins, given how well it has performed in MI on the online casino side.

BetMGM enjoying online casino returns in MI

Although MI online casino revenue numbers for May have not been released — expect them in the middle of June — the April numbers do a good job of showing how BetMGM has fared in the market so far. Suffice to say, BetMGM is doing just fine.

Of the nearly $95 million in online casino revenue that month, BetMGM accounted for just short of $37 million of it. That’s about 39% of the market. It’s also more than the next two competitors combined.

How can BetMGM maintain that strong position? Customer acquisition and retention, as well as innovation in its games and promotions. Those factors will go a long way toward that end. Of course, word-of-mouth advertising from seven-figure wins also helps. That’s easy when you can use words like “big one” and “colossal” in connection to cash.