The marketing race is fully on here for Michigan sports betting operators.
Sign-up bonuses, free bets and eye-catching TV spots are some of the leading ways the 14 operators are angling for customers and retention as football season approaches.
However, one of the market leaders is leaning a bit more into once-in-a-lifetime sports experiences for loyal customers.
BetMGM Sportsbook currently has a contest available for Michiganders that includes playing a round with pro golfer Max Homa, and a separate promotion for a VIP NASCAR experience in Las Vegas that includes a meet-and-greet with racers Austin Dillon and Tyler Reddick.
It’s a way for BetMGM to spice up summer wagering on racing and golf, as big betting in other sports awaits players and operators this fall.
BetMGM’s retail partner in Detroit is also giving you incentives to bet more, as MGM Grand Detroit is giving your losing parlay bets a chance to make you a big winner.
Tee it up with Max Homa in Arizona by betting on golf
This weekend’s golf action will be the last chance to gain entry into Max Homa’s Summer Swing Sweepstakes.
The more you bet, the more entries you get in this BetMGM contest for a chance to play a round with Homa, the affable social media star and two-time PGA Tour event winner.
To participate, BetMGM Sportsbook players need to opt-in on the “Promotions” section, which counts for your first entry. After that, every bet of $5 or more (-300 odds or greater) on any PGA Tour market through 11:59 p.m. on Aug. 23 will add more. There is no limit to the amount of entries into the drawing.
The winner will get round-trip airfare for two to Scottsdale, Ariz., and a round of golf with Homa at an Arizona course. Hotel accommodations for three nights are also included in the winning package.
Meet NASCAR drivers as part of Las Vegas VIP experience
NASCAR betting in Michigan can get you chances for a sweet fan experience through BetMGM.
The winner of the VIP Racing Summer Sweepstakes will be flown round-trip to Las Vegas for a three-night stay at any MGM property. They also will meet and chat with Dillon, the 2018 Daytona 500 winner, and 25-year-old up-and-comer Reddick during the trip.
First, opt-in to the contest in the Promotions section at BetMGM Sportsbook. That’s one entry.
Then, every $5 bet on NASCAR through Aug. 23 is another entry. There is no maximum on the number of promotional entries permitted.
The drawing will take place 72 hours after the conclusion of the promotion.
Now is a perfect time for Michiganders to wager on NASCAR, as the circuit’s single trip to Michigan this summer in this weekend at Michigan International Speedway. Kyle Larson is the favorite at the FireKeepers Casino 400 on Sunday at Brooklyn, and we’ve got all you need to know about the MIS NASCAR race here.
MGM Grand Detroit giving parlay bettors another chance
Not to be outdone, BetMGM’s retail partner in Michigan is giving a second chance to parlay bettors this month. MGM Grand Detroit is hosting the $25K Parlay Replay this month in downtown Detroit.
The contest, a second chance to win big, includes weekly prizes and a grand prize drawing of losing parlay bet slips at BetMGM Sportsbook inside the casino.
Losing parlay wager tickets bought on site ($5-plus bets) can be dropped in the contest dropbox at the counter through Aug. 27. Write your name, telephone number and email address on the back of your ticket.
Weekly winners can earn $500 in free wagers or a BetMGM VIP Experience.
The grand prize drawing after the contest closes will earn a player $10,000 in free wagers.
It’ll be a tough win, though, as the bin was already getting full of entries as of earlier this month.