Michigan’s already robust online wagering catalog received yet another boost following the late May arrival of PDX Slots via a partnership with Rush Street Interactive’s BetRivers Casino.
PDX, a Detroit-based online casino aggregator, originally earned a Provisional Internet Gaming Supplier License from the Michigan Gaming Control Board in October 2023. Now, some seven months later, PDX’s services are finally available to the Michigan online casino market.
It was a long time coming for both sides, but the end result was well worth the wait. As Chris Housel, chief executive officer of PDX Slots underlined in a news release, the partnership makes perfect sense.
“RSI’s commitment to a superior player experience aligns perfectly with our mission to bring the most retentive content possible to operators.”
Michigan marks the first stop on PDX’s North American expansion plan, which also includes leading regions in New Jersey and Ontario.
Partnership stands to benefit both real money and social gambling verticals
PDX’s partnership with RSI intends to stretch well beyond the traditional ‘try our new games’ style alliance. While new games are on the way, PDX is focused on improving the overall outlook of BetRivers’ online offering.
On the real-money side, this involves the introduction of PDX’s Remote Gaming Server. With it, comes a more streamlined integration process for registered iGaming developers within The Wolverine State.
As such, third-party developers will be able to integrate their games in an efficient and secure manner.
PDX’s presence will also extend to the social gambling side of the coin through BetRivers’ social casino platform. However, details on what this particular development entails remain scant.
The third interesting feature coming alongside PDX is the GLI-19 testing approval and game porting services. Specifically, The Gaming Labs International standard transforms games from their current form to be compatible with legalized online casino operators.
Overall, Rush Street Interactive CEO Richard Schwartz views the collaboration as one defined by “quality over quantity.”
“We are excited to partner with PDX Slots, whose focus on delivering a select number of high-quality games perfectly aligns with our player-centric strategy at RSI. We believe in prioritizing quality over quantity, ensuring that players have access to the best gaming experiences available.”
RSI continues business as usual despite rumors of potential sale
With the latest news involving PDX, it appears RSI is in no hurry to depart from Michigan.
Back in March, rumors began to swirl that RSI was exploring sale potential opportunities following a report from Bloomberg that suggested DraftKings had its eye on the highly-coveted license.
Rumblings have been rather mum since then, due in part to a possible buyer in Hard Rock taking the 888 Holdings direction. But perhaps more so after BetRivers Casino Michigan produced its best-ever quarter by revenue in Q1 2024. Here, the operator delivered the following revenue totals:
- January: $11.5 million
- February: $12.1 million
- March: $12.8 million
The combined total of $36.4 million represents a 53% increase compared to the $23.8 million in revenue from the fourth Quarter (October-December 2023).
All things considered, RSI appears quite content with its current position in one of North America’s top iGaming jurisdictions.
