NFL Promos Everywhere: Michigan Sportsbooks Come Strong With Week 1 Football Betting Deals

Written By Matt Schoch on September 1, 2021 - Last Updated on March 11, 2024
NFL Week 1 Betting Promos 2021

The Michigan online sports betting scene got the tiniest taste of football action earlier this year. But the main course starts has been served, as a full season of NFL football action is now here — and so do the betting promos that come with it.

Bettors are hoping to add an extra layer of entertainment to their Sunday (and Thursday … and Monday) rituals. Sportsbooks are looking to capitalize on the interest, dishing out football betting promos with the hopes of acquiring season-long customers.

Many promotions revolve around the featured games on the weekly slate. And you know sportsbooks will lean heavily into the Detroit Lions, given that Michigan is a key sports betting market nationally.

Here are some of the top NFL betting promotions for Week 1. Keep checking back to PlayMichigan throughout the fall for football betting promo codes.

DraftKings Sportsbook: Sign-up bonus gives $200 in free bets

DraftKings Sportsbook has a great sign-up deal for new users, giving eight $25 free bets ($200 total) after you place your first bet of at least $1 on a college or pro football game.

Once you’re in, then you can opt-in to a great Week 1 promotion where DK is giving 20% profit boosts to each of the Sunday afternoon games.  That’s 13 games (with a max $50 bet).

Draftkings’ Big Bet Bonus promotion from throughout the summer is also still running. If you haven’t taken advantage of it yet, you can receive a $300 free bet after placing a qualifying wager for $600 or more. That promotion runs through Sept. 30.

DraftKings also has risk-free same-game parlay running for Week 1, up to $25. If you lose, you receive $25 in a free bet back. Same-game parlays are now available on desktop, in addition to mobile.

Caesars: You know Caesars Sportsbook is coming strong with deals

After the re-brand to Caesars Sportsbook last month, the NFL betting promos are still in high gear for Michigan sports bettors.

The sportsbook formerly known as William Hill has been the best shop for near-daily baseball deals this season, and that trend should continue with football betting promos this fall.

Here’s one that was added last week: Bet $100 combined on NFL games through Sept. 30, and you get a free authentic NFL jersey. Qualifiers will be sent a digital gift card for with a $150 credit toward a jersey of their choice.

Caesars also added a chance to win $10 million by betting on Monday Night Football each week.

To win: Place a $10 straight, standard pre-game bet on the Monday Night Millions — Max $100 Bet” promotion market each of the 17 MNF games, in addition to one game each playoff weekend.

Win four weeks in a row, get a $50 bet. Eight in a row gets you a $500 bet. Twelve in a row? $5,000. Go 21-for-21 for $10 million. But you don’t have to be perfect to win big. If you win the most total games in your state, you win $250,000.

Do you want to go to the Super Bowl? Caesars can help there. The sportsbook is featuring the Super Bowl LVI Royal Giveaway. There, $10-plus bets on any NFL market earns an entry into the grand prize and monthly drawings.

The grand prize is two tickets to the Super Bowl, a two-night stay at a Caesars Rewards Las Vegas resort, a private jet to/from Los Angeles, along with round-trip travel to Las Vegas. The runner-up prize is two tickets to the Super Bowl, a two-night stay in LA, along with round-trip travel.

The first monthly prize, with a drawing on Oct. 6, is two tickets to a New Orleans Saints game as well as round-trip travel to New Orleans and a two-night stay at Harrah’s New Orleans.

Caesars also has a Bet The Board promotion for Week 1. Bet $100 or more on the point spread for Sunday games and win a $1,000 bet if you get 10 of the games correct. There are 14 games, though you don’t have to bet them all.

There’s also a Total Pointage promotion for the Arizona vs. Tennessee game. Bet $50 or more on the over/under, and if you’re right, you win a free $50 bet.

Caesars is one to check daily for the latest offers, and you can get yourself started with up to $5,000 risk-free on your first Caesars bet.

PointsBet: No juice odds for all Week 1 NFL games

PointsBet Sportsbook is setting all spread odds for every Week 1 NFL game at +100 (no juice). The no juice games will be available 48 hours before kickoff.

Other promotions to start the season include a a $20 risk-free bet on any market with a minimum of -200 odds for Sunday Night Football between the Los Angeles Rams and Chicago Bears. Be sure to opt-in on the Promos page before placing those bets.

PointsBet also has a deal where if you opt-in and place $100 on any Week 1 NFL game, and you receive up to $250 in free casino spins.

New PointsBet customers can get their first bet risk-free up to $2,000.

WynnBET Sportsbook: Triple the spread for Lions vs. 49ers

WynnBET Sportsbook is offering up what should be a nice money-maker for NFL fans in Week 1.

The Triple The Spread promotion does just that for the Detroit Lions Week 1 game. In Michigan, the spread is being tripled for the Lions opener on Sunday against San Francisco. With a $20 maximum bet, the Lions line is boosted to +22.5 against SF.

WynnBET also has a $1,000 risk-free first bet upon sign-up.

FanDuel Sportsbook: McAfee giveaway hands Michigan players $10 risk-free

FanDuel Sportsbook is using one of its celebrity endorsers for its first big Week 1 promotion.

In the McAfee Giveaway, with former Indianapolis punter Pat McAfee serving as the talent in promotional material, players get $10 back if their first Week 1 bet after opt-in loses. The $10 refund is issued in site credit.

New users can win $200 on a $5 bet for their first wager, using enhanced 40/1 odds for a moneyline wager.

BetMGM: Make a futures wager, get a free bet; $10 free for Thursday, Sunday

BetMGM Sportsbook has a Week 1 NFL promotion where players can earn a $10 free bet by placing a $25 futures wager.

Make sure to opt-in through the Promotions section before you bet.

That promotion is in addition to BetMGM’s old reliable: Opt-in, and make $50 of qualifying wagers every week. Then you’ll receive a $10 free bet every Monday as part of the Money Monday Club.

BetMGM also added another promotion where bettors get a free $10 bet for any game on Sunday.

In addition, look out for Barry Sanders, who is back at BetMGM as video game Barry. Play 8-Bit Barry for giveaways each week, including free bets and boosts. For details on how it works, click the provided link.

BetRivers: Beat the Spread Challenge can net winner $50K

BetRivers Sportsbook has a Beat the Spread Challenge this year for Michigan users with a $1 million prize pool. To enter, place at least $25 on NFL spreads (-125 odds or greater), and earn 1 point for each winning wager you make. The designated bonus “Game of the Week” pick can earn 3 points.

Each week, the top 200 players will receive a prize. A single weekly winner will claim $5,000 of bonus money. If you bet and win every game in a week, you win the “Perfect Week Prize” — a $500 free bet.

At the end of the season, the top 1,000 players will earn a prize, with the Beat The Spread champion earning the grand prize of $50,000 in bonus money.

Elsewhere: more deals around the Michigan sports betting market

Other Michigan sports betting operators are coming in with deals this fall:

  • Barstool Sportsbook: For the Sunday night game between Chicago and the Los Angeles Rams, opt-in and place a $5 wager on The Multiplier (Chicago against the spread). For every 1,000 bets placed, the odds move by +100.  If the Bears cover, you’ll get your winnings plus a sportsbook bonus from the “final odds” at the end of the promotion.
  • Four Winds Sportsbook: The online sportsbook is offering a 25% profit boost on NFC North games this year. If you use the profit boost for at least 10 weeks, and an NFC North team makes the Super Bowl, you receive $50 in online casino free play. There is also a weekly prop bet promotion where if you wager $25 or more on the featured prop, you get a $5 free bet for each occurrence of the event taking place (such as touchdowns, field goals, penalties, etc.), regardless of the bet outcome.
  • TwinSpires Sportsbook: As a sign-up offer, bet $10 on the Super Bowl champion, and you’ll receive a $10 free bet for every win that team gets in the regular season.
Photo by Jacob Kupferman/AP
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Matt Schoch

A Michigan native, Matt has worked at newspapers in Michigan, Missouri and the Virgin Islands. A versatile sports reporter, Matt has covered sailing on the Great Lakes, cricket in the Caribbean, high school and pro playoffs, and the Olympics in Rio. He's also the former host of the Locked On Pistons Podcast and producer of a documentary on Emoni Bates. A former blackjack dealer, Matt has studied the industry from all sides.

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