Just in time for Super Bowl LVIII on Sunday, Caesars Palace online casino is bringing an NFL-themed live dealer game to its platform.
“Caesars Football Blackjack” is now available at Caesars Palace and Caesars Sportsbook & Casino.
The game mixes live dealer blackjack with the branding of the NFL as part of the Caesars-NFL official partnership.
Caesars scores with NFL branding
Caesars Entertainment was the first to strike an online casino partnership with the NFL. They remain the only online casino with the United States with the rights to use the NFL logo to promote their business.
When bettors log on to one of the Caesars online casino platforms and play “Caesars Football Blackjack,” they will see the NFL logo next to the Caesars Palace logo.
Through Evolution Studios, “Caesars Football Blackjack,” offers the same live-dealer blackjack experience customers have grown to expect from Caesars. It adds in the official NFL feel for those who are also football fans.
“The expansion of unique live dealer content like ‘Caesars Football Blackjack’ delivers in our mission to bring an elevated experience to our players that they can connect with and enjoy,” said Matt Sunderland, Senior Vice President & Chief iGaming Officer at Caesars Digital, in a press release. “Adding the official sponsorship lock-up logo and partnership designation, including the NFL Shield to our live dealer content is an exciting first in the partnership we’ve enjoyed with the NFL for years.”
This is the latest addition to Caesars live dealer library that include multiple blackjack options, poker, Texas hold’em, baccarat, roulette, lightning roulette, craps and live dealer football studio.
Caesars Palace boosting Caesars iGaming
Caesars decided to launch its online casino app, Caesars Palace, back in August.
Since the launch, Caesars has seen solid online casino revenue here in Michigan.
The last two months of 2023 saw Caesars set monthly record revenue for its online casino product.
November brought in $9.1 million, while December topped that with $9.6 million.
Altogether, 2023 saw the Caesars brand record $87.4 million in iGaming revenue. That was a 32.1% increase from 2022, where Caesars had $66.2 million in online casino revenue in the state.
This could be a sign of what’s to come in 2024. Caesars has been looking to maintain a spot as a top-five offering among online casinos in Michigan. It has finished fifth the last two months, surpassing Golden Nugget for that elusive fifth spot.