Detroit Lions Betting Promos 2026

Q: Who owns the Detroit Lions?

The Lions have been in the Ford family since 1963. William Clay Ford purchased the club in 1963 for $6 million and served at the helm until 2013 He was succeeded by Martha Firestone Ford, who recently handed the reins over to Sheila Ford Hamp. Prior to the Ford family acquiring control, there were three other leadership tenures for the franchise. Lyle Fife and Edwin Anderson, 1948-1960 Fred Mandel, 1940-1947 George Richards, 1936-1939

Q: How many Super Bowls have the Lions won?

The Lions are one of 12 NFL teams that have never won the Super Bowl and are also members of an even smaller club that has never reached the "big game." The Lions did win four NFL championships in the pre-Super Bowl era, the last in 1957.

Q: How much would it cost to buy the Detroit Lions?

According to Forbes, the Detroit Lions franchise is currently worth about $5.4 billion. Although that’s a staggering sum, that's actually in the lower half of the list of NFL franchises.

Written by: Martin F. Harris

| Published: Sep. 21st, 2020 | Updated: Jun. 15th, 2026

Top Detroit Lions betting promos in Michigan

The variety of sites have plenty of Michigan sports betting promos lined up that new sign-ups can use to bet on the Lions, other NFL action, or any sport. Here are some details along with clickable codes regarding those offers and what you get if you register an account:

MI Sportsbook	Bonus Code	Bonus Offer
BetMGM Sportsbook	PLAYMICH	Bet $10, Get $150 in Bonus Bets if You Win*
Hard Rock Bet Sportsbook	Click to claim promo	Bet $5 Get $150 in Bonus Bets if Your First Bet Wins**
BetRivers Sportsbook	PLAYMICH	2nd Chance Bet up to $500
DraftKings Sportsbook	Click to claim promo	Bet $5 Get $200 in Bonus Bets Instantly Plus 20% Match up to $1,000
FanDuel Sportsbook	Click to claim promo	Get $200 in Bonus Bets Guaranteed - When You Bet $5 for 7 Days!
Fanatics Sportsbook	PLAYMI	Up to $1,000 in FanCash Matched Bets (100% bet match up to $100 in FanCash for 10 days)

*Bonus Bets Expire in 7 Days. One New Customer Offer Only. Add’l terms.
**Offered by the Seminole Tribe of Florida in FL. Offered by Seminole Hard Rock Digital, LLC, in all other states. Must be 21+ and physically present in AZ, CO, FL, IL, IN, MI, NJ, OH, TN or VA to play. Terms and conditions apply. Concerned about gambling? In FL, call 1-833-PLAYWISE. In IN, if you or someone you know has a gambling problem and wants help, call 1-800-9-WITH-IT. In AZ, OH, & VA, call 1-800-MY-RESET. GAMBLING PROBLEM? CALL 1-800-GAMBLER (CO, IL, MI, NJ, TN)

How to use Lions promos

When you receive bonus wagers or take advantage of other promos, you can use them in many different ways. Here’s a quick rundown of some of the more popular wager types you’ll find when you log on and start surveying the different ways to bet on the Lions.

Pregame wagering on Lions games

Sites in Michigan offer a huge selection of pregame wagers for every NFL betting event. Lines for the next Detroit game are often posted at least a week ahead of time, although on some sites, you can find more popular markets available for every Lions regular-season game starting way back in the summer.

The most commonly made pregame wagers include the following:

Moneyline – A “straight” wager on a team to win or lose, with the margin of victory being of no consequence. For instance, Detroit is playing the Minnesota Vikings, and you bet on the Lions to win. If Detroit is an underdog, the odds will be a positive number (e.g., +150), and if they are the favorite, it will be a negative number (e.g., -170). Those numbers indicate how much a winning wager pays. Every $100 wager on a +150 wager would pay $150, while every $170 wager on a -170 wager would pay $100.
Spread – A wager on a team either to win by a certain number of points or avoid losing by more than a certain amount. Say Detroit is a +2.5 underdog versus the Green Bay Packers. If you make a spread bet on Detroit, you win if the Lions win or avoid losing by more than two. Meanwhile, if the Lions are a -3.5 favorite against the Chicago Bears and you bet Detroit, they’ll need to win by four or more for you to win your wager.
Totals – An “over/under” wager on how many total points the two teams will combine to score. Last year’s Super Bowl between the Seattle Seahawks and New England Patriots had a total of around 45.5 at most sites, and the 29-13 final score (42 points) ended up coming short of that line. If you wagered the “under,” you won, while “over” wagers lost.
Props – A wager on an outcome not necessarily dependent on the game result such as player props (e.g., an over/under wager on Jared Goff‘s passing yards), team props (e.g., an over/under wager on how many touchdowns the Lions score in the first half), and game props (e.g., a “yes” or “no” wager on whether the game will go to overtime)
Parlays – A wager that combines multiple wagers into a single one, with all of the “legs” needing to win in order for the bet to cash. These include “same game parlays,” too, which are multiple wagers on events in a single game. Parlays often have long odds and, therefore, big payouts, but they can be hard to win.

Live betting on the Lions

After the game kicks off, you can also participate in live betting and continue to place all of the wager types described above as the game plays out. You’ll see the sites adjust the odds for the game’s moneyline wagers, spread wagers, totals, and props as it progresses, with the new odds reflecting how the game is going. The Lions might be a -3.5 point underdog to start, but if they score two quick touchdowns early, they might become a +7.5 favorite.

Betting Lions futures

Aside from betting on Lions games, there are also futures wagers you can place on the Lions and other NFL teams and players either before or during the season. These are wagers on outcomes that won’t be determined until a future date. Here are a few examples of popular Lions futures entering the 2026 season:

Detroit Lions to win the Super Bowl — If you look at Super Bowl futures, you’ll find the sites think Detroit is going to be one of the better teams in 2026. For instance, heading into the season, Caesars Sportsbook made the Lions at +1600 to win the title, with only five other teams having shorter odds.
Detroit Lions to win the NFC North — The Lions are the preseason favorite to win the division in 2026. DraftKings Sportsbook has the Lions at +180 to win the division, followed by the Packers (+215) and Bears (+305), with the Vikings having the longest odds (+510).
Jared Goff to win MVP — As the quarterback of a top-tier team, Goff again is among the players you can bet on to win the MVP. For instance, BetMGM Sportsbook has Goff at +4000 to win his first MVP in 2026, with about 15 players having shorter odds.

Detroit Lions season betting tips for 2026

As noted, there is some optimism in Detroit this year despite last year’s disappointing showing. Here are some of the wagering opportunities that stand out when it comes to betting on the Lions this year.

Watch the rebound campaign: After missing the playoffs at 9-8 in 2025, the Lions enter 2026 looking to prove last season was not a sign their championship window has closed. Many analysts view Detroit as a great candidate to improve thanks to an easier schedule, a strong returning core led by Jared Goff, Amon-Ra St. Brown, and Jahmyr Gibbs, and a second year for the team’s revamped coaching staff. As a result, keep an eye on both season win totals and NFC North futures as the offseason progresses.
Consider Gibbs-related futures: Jahmyr Gibbs has emerged as the centerpiece of Detroit’s offense and could see an even larger workload in 2026 following offseason roster changes in the backfield. If his usage increases as expected, markets such as rushing yards leader, Offensive Player of the Year, and season-long rushing yardage props may be worth monitoring.
Look for value on overs and live betting: Even during a down 2025 season, Detroit remained one of the NFL’s more explosive offenses, finishing near the top of the league in both scoring and total offense. The bigger question entering 2026 is whether a retooled defense can improve after allowing more than 24 points per game last season. Until that becomes clear, Lions games could continue to produce opportunities on game totals and live over wagers.

Detroit Lions 2024-25 schedule

Date	Opponent	Home/Away	Time (ET)	TV
Sun., Sept. 13	New Orleans Saints	Home	1 p.m.	FOX
Thu., Sept. 17	Buffalo Bills	Away	8:15 p.m.	Amazon Prime
Sun., Sept. 27	New York Jets	Home	1 p.m.	FOX
Sun., Oct. 4	Carolina Panthers	Away	8:20 p.m.	NBC
Sun., Oct. 11	Arizona Cardinals	Away	4:25 p.m.	FOX
Sun., Oct. 18	BYE	---	---	---
Sun., Oct. 25	Green Bay Packers	Home	4:25 p.m.	FOX
Sun., Nov. 1	Minnesota Vikings	Home	1 p.m.	FOX
Sun., Nov. 8	Miami Dolphins	Away	1 p.m.	FOX
Sun., Nov. 15	New England Patriots (Munich, Germany)	Neutral Site	9:30 a.m.	FOX
Sun., Nov. 22	Tampa Bay Buccaneers	Home	1 p.m.	CBS
Thu., Nov. 26	Chicago Bears	Home	1 p.m.	CBS
Sun., Dec. 6	Atlanta Falcons	Away	1 p.m.	CBS
Sun., Dec. 13	Tennessee Titans	Home	1 p.m.	FOX
Sun., Dec. 20	Minnesota Vikings	Away	8:20 p.m.	NBC
Mon., Dec. 28	New York Giants	Home	8:15 p.m.	ESPN
Sun., Jan. 3	Chicago Bears	Away	4:25 p.m.	FOX
Sun., Jan. 10	Green Bay Packers	Away	TBD	TBD

Getting started betting on the Detroit Lions

Signing up for a site is quick and simple to do. After clicking through on our exclusive links to take advantage of the offer, all you’ll have to do is enter a few personal details to create an account. It generally only takes a couple of minutes.

For example, if you register over at BetRivers Sportsbook, you’ll be asked to provide details like your full name, email address, physical address, date of birth, phone number and the last four digits of your Social Security Number. The same is true over at Fanatics Sportsbook as well as at other MI sites. Each of them will ask for the same information to help verify your age (you must be at least 21 to wager on sports in Michigan) and your identity.

Once you’ve created your account, you can then visit the cashier page and choose from the available options to deposit money and start placing wagers. You’ll find most sites have several ways both to fund your account and to cash out winnings later.

Top five Detroit Lions players of all time

Although the Lions haven’t had much postseason success over the years, the club has still had its fair share of stellar players. Here’s a look at five of the best in franchise history.

1. Barry Sanders, RB

When the conversation turns to the best Lions player of all time, Sanders is one of the first names to come to mind. The electric running back was one of the best at the position in the annals of the NFL, winning the NFL MVP award in 1997 and being selected as a six-time first-team All-Pro over his 10-year career. Sanders is fourth all-time in NFL rushing yards with 15,269.

2. Bobby Layne, QB

When the Lions had their impressive run of success in the 1950s, Layne was a big reason why. After lighting it up in the college ranks with Texas, he began his pro career with the Chicago Bears. Layne came to Detroit in 1950 and really took off, becoming a fixture on the first- or second-team All-Pro squad throughout the decade. Stafford has busted all of his team records in the modern era, but Layne remains a huge part of Lions lore.

3. Calvin Johnson, WR

Calvin Johnson’s nickname was “Megatron,” and he earned it for his strength and seemingly machine-like ability to make catches on the field. He amassed seven 1,000-yard receiving seasons, including an NFL record of 1,964 yards in 2012 that still stands entering the 2021 season. He led the league in receiving yards that year, of course, and also in 2011. He was tops in receptions in 2012, with 122. The Georgia Tech alum and Pro Football Hall of Fame member still holds Lions team records for receptions (731) and receiving yards (11,619).

4. Lem Barney, CB

An inductee to the Pro Football Hall of Fame in 1992, Barney spent his entire career with the Lions. From 1967 to 1977, Barney made life miserable for opposing QBs, picking off 56 passes and returning seven for scores. He was also stellar in the return and a seven-time Pro Bowl selection during his career. Barney was the recipient of the NFL Defensive Rookie of the Year Award in 1967.

5. Alex Karras, DT

A one-year suspension for gambling on games in 1963 is one claim to fame for Karras, but there’s much more to the story. A dominant force along the defensive line, he’s a member of the NFL’s All-Decade Team for the 1960s and an enshrinee into the Pro Football Hall of Fame. Karras was a first- or second-team All-Pro selection nine times over his 12-year career.

All told, 24 players who have spent time with the Lions have made it to the Hall of Fame. The team has retired the numbers of eight players, while 20 are included on the franchise’s ring of honor.

Most notable Lions head coaches

Since entering the NFL in 1930 as the Portsmouth Spartans, the Lions franchise has employed 30 coaches, including those on an interim basis. Here are some of the most noteworthy accomplishments of those who have roamed the sidelines in Detroit.

Longest tenure: 133 games; Wayne Fontes (1988-96), 66-67
Coach of the Year winners: Fontes (1991), George Wilson (1957), Buddy Parker (1956)
Most playoff appearances: Fontes, five; Parker, four
Playoff wins: Parker, three
Best winning percentage: Parker, .667 (47-23-2), 1951-56

Current head coach Dan Campbell was hired in 2021 and has led the Lions for the last four years. He has an overall regular-season record of 52-43-1 with the Lions, plus a 2-2 postseason record.

Detroit Lions stadium

The Lions have made their home at Ford Field since the stadium opened in 2002. The Pontiac Silverdome served as the previous venue for home games. Here are some of the key details on the current digs.

Name: Ford Field
Location: 2000 Brush St., Detroit, MI 48226
Groundbreaking: November 1999
Opening day: Aug. 24, 2002
Construction cost: $500 million
Renovations: 2017
Capacity: 65,000 for football, expandable to 70,000
Attendance record: 80,103 for Wrestlemania 23 in 2007
Surface: FieldTurf
Other notable current events: Quick Lane Bowl, MHSAA Football Finals

Where to stream or listen to Lions games

You have a number of options for catching all of the Detroit Lions football games this season. This year’s Lions games will be broadcast on several different networks, including NBC, FOX, ABC, ESPN, CBS, and Amazon Prime Video. As the full slate plays out, you’ll also be able to catch highlights on NFL RedZone, while NFL Sunday Ticket subscribers have access to all games as well.

To live stream Detroit Lions games, you also have several options to consider. CBS and FOX are part of several cord-cutting packages, and both networks offer web or mobile access with sign-in via a valid television provider. Yahoo! Sports and NFL Mobile also provide coverage of local and primetime games via apps, and there’s also an official Lions iOS app that is available to fans in-market.

In short, you have plenty of ways to make sure you don’t miss a second of Lions action.

Detroit Lions radio play-by-play

The flagship station for Detroit Lions radio broadcasts is WXYT-FM 97.1 The Ticket in Detroit. Veteran broadcaster Dan Miller handles play-by-play duties, joined by former Lions offensive tackle Lomas Brown as color commentator and former Lions guard T.J. Lang as sideline reporter.

Lions broadcasts are also carried by dozens of affiliate stations throughout Michigan and parts of neighboring states. Fans outside the Detroit area can listen via the Lions Radio Network on TuneIn Premium or through select SiriusXM subscription packages.

Detroit Lions franchise history

As members of the NFC North, the Lions have natural division rivals in the Chicago Bears, Green Bay Packers, and Minnesota Vikings. The club plays six games per season versus division foes, and all are big highlights on the schedule.

The Lions finally broke through to win the NFC North for the first time in the team’s history two years ago. That ended a 30-year drought without a division title. The last time Detroit had won the division was in 1993, when it won the NFC Central.

Let’s take a look at several of the key details from franchise history, including the statistical leaders in a number of categories.

Passing yards: Matthew Stafford, 45,109
Rushing yards: Barry Sanders, 15,269
Receiving yards: Calvin Johnson, 11,619
Scoring: Jason Hanson, 2,150 points
Touchdowns: Barry Sanders, 109
Tackles: Chris Spielman, 1,020
Fumbles recovered: 17, Chris Spielman, Lem Barney, Joe Schmidt
Sacks: Robert Porcher, 95.5
Interceptions: Dick LeBeau, 62
Retired numbers: Eight (Dutch Clark, Lem Barney, Barry Sanders, Bobby Layne, Doak Walker, Joe Schmidt, Chuck Hughes, Billy Sims)
Hall of Famers: 24; Calvin Johnson (2021) and Dwight Freeney (2024) were the most recent inductees
NFL titles: Four — 1935, 1952, 1953, 1957
Conference titles: Four — 1952, 1953, 1954, 1957
Division titles: Seven — 1935, 1983, 1991, 1993, 2023, 2024, 2025
Playoff appearances: 20

Detroit Lions FAQ

Who owns the Detroit Lions?

The Lions have been in the Ford family since 1963. William Clay Ford purchased the club in 1963 for $6 million and served at the helm until 2013 He was succeeded by Martha Firestone Ford, who recently handed the reins over to Sheila Ford Hamp. Prior to the Ford family acquiring control, there were three other leadership tenures for the franchise.

Lyle Fife and Edwin Anderson, 1948-1960
Fred Mandel, 1940-1947
George Richards, 1936-1939

How many Super Bowls have the Lions won?

The Lions are one of 12 NFL teams that have never won the Super Bowl and are also members of an even smaller club that has never reached the “big game.” The Lions did win four NFL championships in the pre-Super Bowl era, the last in 1957.

Why do the Lions always play on Thanksgiving?

In a word, tradition. The team has played at home on Thanksgiving Day since the 1934 season. George Richards, the owner at the time, was also the owner of radio station WJR. He negotiated a deal to have the game carried nationwide via the NBC Radio Network. Lions home games on the holiday have been a staple ever since.

How many Lions numbers are retired?

The Lions have retired six numbers, although they honor eight different players as three of them wore No. 20. Here are the details on each player’s time in Detroit, listed in order by playing number.

7 — Dutch Clark, QB, 1934-1938
20 — Barry Sanders, RB, 1989-1998; Billy Sims, RB, 1980-1984; Lem Barney, CB, 1967-1977
22 — Bobby Layne, QB and K, 1950-1958
37 — Doak Walker, HB, K and P, 1950-1955
56 — Joe Schmidt, LB, 1953-1965
85 — Chuck Hughes, WR, 1970-1971

How much would it cost to buy the Detroit Lions?

According to Forbes, the Detroit Lions franchise is currently worth about $5.4 billion. Although that’s a staggering sum, that’s actually in the lower half of the list of NFL franchises.

Detroit Lions betting outlook for 2026

After a disappointing 2025 season, the Lions enter 2026 with plenty of reasons for optimism, including a talented core, a favorable schedule, and aspirations of returning to the playoffs. Whether you’re wagering on weekly games, season-long futures, or player props, there should be no shortage of opportunities for Detroit Lions betting throughout the upcoming NFL season.

About the Author

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Martin Harris is a gambling writer and editor with more than 20 years of experience covering the industry. Much of his early work focused on live poker, reporting from major tournaments across the United States and abroad, including stops in Europe, South America, and Macau, as well as many summers spent covering the World Series of Poker in Las Vegas. Martin holds a Ph.D. in English and has published a range of academic articles and books, including the award-winning "Poker & Pop Culture: Telling the Story of America’s Favorite Card Game." He lives with his family on a horse farm in North Carolina, where he enjoys sports, music, reading, and teaching part-time in the American Studies program at UNC Charlotte.