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Michigan’s Hard Rock Bet is rolling out a new promotional campaign centered around a “1 Million Bonus Spins Sweepstakes” running through May 24, while debuting a slate of new slot titles for players in the state.
The operator detailed the promotion this week in an affiliate update highlighting new game launches, VIP-focused releases and feature-driven slot content now available through the platform.
Sweepstakes tied to slot wagering activity
According to Hard Rock Bet, the promotion will award a share of 1 million bonus spins to 10,000 randomly selected winners across participating states, including Michigan.
Players can opt into the Michigan online casino bonuses through the Hard Rock Bet app or website and receive one free entry. Additional entries are earned through slot wagering activity during the promotional period.
The operator is heavily featuring “Huff N’ Even More Puff Grand” as part of the campaign. Players receive two sweepstakes entries for every $1 wagered on the title from Tuesday through Sunday, compared to one entry per $1 wagered on all other slot games.
Each selected winner receives 100 bonus spins. Hard Rock Bet said winnings generated from those spins are credited as cash without additional playthrough requirements attached to the winnings themselves.
The promotion comes as the Michigan online casino market remains one of the most competitive in the country. Operators frequently use limited-time promotions, exclusive games and bonus campaigns to attract and retain players in the rapidly growing iGaming market.
New exclusive slot games arrive in Michigan
Alongside the sweepstakes, Hard Rock Bet is also introducing several new online slots for Michigan iGaming players.
Among the operator’s exclusive releases are “Hotter Than Blazes,” a classic three-reel slot featuring stacked respin multipliers, and “Cash On Wheels Hold & Win,” which includes jackpot potential advertised at up to 4,049x the original wager.
Hard Rock Bet is also launching “Huff N Even More Puff High Limit,” a high-stakes extension of the popular Huff franchise featuring progressive jackpots and upgraded bonus mechanics designed for VIP-style players.
Other new releases highlighted by the operator include “Crystal Reels,” “Fat Fish Festival,” “Zeus Hyper Frames” and “3 Coin Cowboy Dollars & Dreams.”
Sports-themed slots part of latest rollout
Several of the new releases also lean into sports-adjacent themes, including “Cash Court: Tap n Cash,” a basketball-themed slot title featuring multiplier mechanics, and “Goal Goal Goal: PaChin-Goal,” which uses a soccer-inspired ball-drop feature similar to plinko gameplay.
Hard Rock Bet currently offers both iGaming and an online Hard Rock Sportsbook in Michigan.
